“Swatch Nines Snow” confirmed for April 2026 at Niseko Tokyu Grand Hirafu!
For the first time in Asia! The world-class action sports event “Swatch Nines Snow” will be held at Niseko Tokyu Grand Hirafu in 2026 and 2028.
The world-renowned action sports event “Swatch Nines Snow” is finally making its debut in Asia!
Hokkaido’s Niseko Tokyu Grand Hirafu has been chosen as the host venue for this landmark occasion. With events now confirmed for both 2026 and 2028, global attention is already turning to Niseko.
A stage for performance, not competition.
Swatch Nines Snow is a one-of-a-kind event bringing together the world’s top skiers, snowboarders, and creative filmmakers.
Breaking free from traditional competition formats, athletes perform mind-blowing tricks and showcases on imaginative snow structures unlike anything seen before. Captured on film, these breathtaking moments become works of art in themselves, shared across social media with billions of views, inspiring and captivating a new generation around the globe.
Why Niseko was chosen
Niseko, home to the world-famous “Japow” powder snow, continues to attract snow lovers from across the globe each year.
The decision to host this event marks a powerful opportunity to showcase Niseko’s appeal on the world stage. It represents not only a new chapter in the evolution of snow culture, but also a source of pride for the local community.
Value Up Niseko: Road to 2030
The decision to host this event is closely tied to Tokyu Land Corporation’s forward-looking project, “Value Up Niseko: Road to 2030.”
With a strong focus on environmental responsibility and harmony with the local community, the initiative aims to build a truly sustainable resort while further enhancing the value of the Niseko brand.
Exciting updates coming soon!
Details such as participating athletes and the event schedule will be announced in due course.
Don’t miss the chance to witness world-class action sports up close, right here in Niseko.